Prove Marketing's Impact on Revenue with HubSpot
Get certified in attribution strategy with an in-depth course teaching you how to tie marketing activity to revenue, align your marketing and sales teams, and make strategic, data-backed decisions, all using HubSpot.
The Attribution Mastery Certification course launches in Fall 2025. Enroll early for 50% off!
Marketing is seen as a cost center.
You’re doing all the right things... launching campaigns, creating awareness and trust, bringing in leads.
But when leadership asks whether all that activity is actually driving revenue, you don't have a solid answer.
Marketing team headcounts are frozen
Budgets are under increased scrutiny
Expectations have never been higher
You know marketing works, but without clear attribution, you can't prove it.
And when it’s time to defend your spend, “We think it helped” won’t cut it.
HubSpot has the tools. But applying them strategically?
That’s where the magic happens.
Real Marketers. Real Results.
"Ryan has a deep understanding of marketing strategy and the HubSpot software. He does a great job of breaking down complex concepts into digestible and actionable steps. Any marketer who is struggling to prove their worth or grow their career would benefit from this course!"
Connor Jeffers
Founder & CEO @ hapily
Inside the Attribution Mastery Certification Course.
You’ll learn how to:
Build attribution reports that leadership trusts and gain executive buy-in
Distinguish between sourced vs. influenced revenue.
Implement multi-touch, self-reported, and first/last touch models.
Create a reporting engine that links every campaign to pipeline and revenue.
You're learning strategy, not just software. Get practical, hands-on training with templates, real-life walkthroughs, and the confidence to implement it all.
Become a Revenue Marketer!
Walk away with a repeatable, scalable framework to prove your impact on revenue.
